Friday, 4 April 2014

Evaluation - Question 4

Evaluation - Question 3

What have you learned from your audience feedback?
When constructing the necessary tasks for this course we realised the importance of getting feedback from different audiences so we could try and perfect our finished products. The reason it is good to get feedback from people outside the group and from different audiences is because they will spot mistakes that you necessarily wouldn't spot, not only that but you can also learn about what other people think looks good and what doesn't look good.

When we had a draft our music video, we had a class showing, this involved giving each member of our class a piece of paper and letting them watch the music video and then collecting there feedback. We also uploaded the music video to Facebook and YouTube to see if we could get feedback from people on there. From the YouTube we didn't get much feedback but from Facebook we got lots of positive feedback. The things that people liked were the use of masks, the use of a public place. They felt that the scenes and what we filled the music video with suited the genre of music very well.

Something that our feedback told us is in one of our draft of the music video, people felt the pace of the music video wasn't fast enough at some points, so to fix this we had to use the blade tool on our editing software and made a flashing quick cuts effect to speed the pace of the music video up, you can see this on the final cut section to my answer of question 4 of the evaluation.

Lastly I will talk about the feedback we got on our advert. As you can see below I have all our advert drafts. So when we did draft one we showed our teacher and he explained what we need to add which brought us on to adding a scanning code, social network links, track advertisement etc. After we had added this we took it back to our teacher and he told us we needed website links. When we had added this we showed our class and got feedback from then, from this we learn't we needed to neaten the advert up a little bit and that they felt it looked untidy and that we should also add some places we it would be available. Once we had done this we put it on Facebook and Twitter. On hear we got informed that we hadn't put our band name on the advert so that was quickly changed. From the Facebook and Twitter feed back we also learnt that it would be to our benefit to change the sides of the picture and the writing on the advert. We did this and then put the two different drafts up on to Facebook, one which had the picture on the right side and the other which had the picture on the left side. From the feedback we got from that we learnt that people preferred the one with the picture on the left side and so did we. This was because people read from left to right so we felt it would appropriate to have the picture on the left as that is what we want to draw people in.